#Justice2point0
To read our full strategy click here: Justice 2.0 Strategy
To watch our recent Linkedin Live events and the launch, click here: http://www.youtube.com/@growthalliance6873
Supporting the Justice 2.0 campaign, focused on upgrading the culture in the justice system, requires collective action and commitment to meaningful change. Here’s how you can contribute to transforming justice for the better:
1️⃣ Educate Yourself & Others
- Learn about Justice 2.0’s mission to create a more fair, rehabilitative, and forward-thinking justice system.
- Stay informed about systemic issues, best practices, and innovative approaches to justice reform.
- Share knowledge with colleagues, communities, and policymakers to spark conversations on needed change.
2️⃣ Amplify Voices for Change
- Use social media and other platforms to raise awareness of Justice 2.0 (#justice2point0)
- Uplift the voices of those with lived experience and frontline professionals advocating for reform.
- Challenge outdated narratives and highlight success stories of transformation.
3️⃣ Participate in Actions That Drive Change
- Engage with Justice 2.0 initiatives, events, and campaigns.
- Support petitions, policy proposals, and advocacy efforts that align with justice reform.
- Encourage leadership and organisations within the justice system to commit to cultural change.
4️⃣ Volunteer & Offer Skills
- Get involved by offering expertise in areas like policy, research, storytelling, or organisational change.
- Support justice-focused organisations and campaigns working towards a more rehabilitative and human-centred approach.
5️⃣ Fund & Support Justice Reform Initiatives
- Contribute/Donate to organisations working to implement Justice 2.0 principles.
- Advocate for funding and resources that support innovation in the justice system.
6️⃣ Hold the System Accountable
- Ask for greater transparency, fairness, and evidence-based practices in the justice system.
- Support leaders and organisations pushing for policy change and better organisational culture.
- Encourage institutions to adopt Justice 2.0 standards for a system that is ethical, effective, and progressive.
7️⃣ Lead by Example
- If you work in the justice sector, implement Justice 2.0 values in your own practice.
- Promote a culture of growth, dignity, and second chances within your workplace or community.
- Advocate for continuous learning, reflection, and improvement in justice practices.
8️⃣ Stay Committed to the Movement
- Systemic change doesn’t happen overnight—keep engaging beyond the initial push.
- Encourage long-term strategies to sustain cultural shifts in the justice system.
- Inspire others to join the movement and be part of the solution.
The Justice 2.0 campaign is about transforming justice into a system that is fairer, more humane, and more effective. Your support matters—get involved and be a part of the change! 🚀
Introducing Our New Advisors for Justice 2.0!
We’re excited to welcome a dynamic group of experts and lived experience leaders to our advisory team at Justice 2.0. Their insights, knowledge, and passion for justice reform will help shape our mission, ensuring real, impactful change in the system.

Dr Denise Michelle Brend
Dr Denise Michelle Brend is an Assistant Professor in criminology at Université Laval and an expert in addressing the impacts of trauma in human services. With over 20 years of experience as a psychotherapist, social worker, and trainer. Her work focuses on mitigating workplace challenges and fostering resilience. A co-researcher with the Canadian Consortium on Child and Youth Trauma, her contributions provide critical insights into the implementation of trauma-informed practices, benefiting individuals and communities alike.

iridian Grenada
Iridian Grenada is a certified trauma-informed life coach, writer, educator, and consultant with 30 years experience in transformation and growth. A global advocate for justice and resilience, he works with organisations like ICPA, Grow Transform Belong, CCJA, John Howard Society of Canada, and the 7th Step Society of Canada. He also collaborates with McMaster University’s Department of Family Medicine on justice relevant initiatives. Iridian employs his experiential expertise to inspire positive change in communities internationally

jOseph arvidson
Joseph Arvidson is an internationally recognized expert in probation, parole, and evidence-based practices. As a Fulbright Specialist, he collaborates globally on criminal justice reforms. He is the Executive Director of The Paragon Group and co-creator of the TIDES Supervision Model, integrating neuroscience, trauma-informed care, and desistance. A sought-after speaker and trainer, Joseph hosts The Criminologist podcast and YouTube channel, advancing innovations in corrections and rehabilitation.

Tamara Hoefer
Tamara is a specialist in social integration and vocational excellence, with a strong evidence-based approach to justice reform. A former prison officer in England & Wales through the Unlocked Graduates Programme, she later shaped national and international prison strategy with the United Nations Office on Drugs and Crime and His Majesty’s Prison Service.
Now, as founder of Richtungswechsel, she drives innovative solutions in staff recruitment and retention, vocational training, and prison culture transformation to reduce reoffending and improve conditions for all.

Tammie burroughs
Over 24 years’ experience in the public and private sector to address the causes of offending and anti-social behaviour, in adults and young people. This includes 15 years’ experience working in a wide range of front-line probation roles, two years within middle management and, leadership roles since 2018.
To quote Fun Boy Three and Bananarama “it ain’t what you do it’s the way that you do it, and that’s what gets results.” Therefore, I feel strongly about the power of relationships within the system and community.

Kerry Ellis- devitt
Highly experienced social researcher committed to questioning the policies and practices of the criminal justice system, whilst also exploring the lived experiences of individuals affected by it. Research interests include, domestic abuse, young adults in the CJS, emotional labour in criminal justice professions, probation practice and policy, critical criminology, and innovative qualitative research methods. My ethos is ethical, accessible and transformative research

Cherie Townsend
Cherie Townsend currently serves as Executive Director of the International Association for Correctional and Forensic Psychology and of IACFP Europe, a public interest foundation in Belgium. During the last decade, she has also worked as an executive coach and consultant.
With nearly 40 years experience as a juvenile justice practitioner and leader in the United States, she has led juvenile justice organizations through major reform and transformation. She has an M.P.A. from Southern Methodist University and an M.B.A. from the University of Texas.

Ralph Lubkowski
Working in the Prison Service since 2004, Ralph has led cultural change and performance improvement across various prisons. After two years in the Ministry of Justice’s Private Office, gaining key policy insights, he became Deputy Governor of HMP Leicester (2017) and later Governor of HMP Stafford (2018-2020), achieving higher HMIP and MQPL scores. Governor of HMP Hewell in June 2020, he took the prison out of special measures and delivering much improved HMIP results through genuine cultural transformation.
Ralph left HMPPS to join SODEXO in 2024 and is now the very proud Director of HMP Peterborough.